The story of Elisabetta Franchi, the heart and soul of the namesake brand, is the story of a woman who successfully conquered the female universe thanks to her style and creativity. Her success is based on her unlimited passion, painstaking care for product design and sheer devotion to her job. Elisabetta Franchi is the creator of a perfectly crafted Ready to Wear collection that owes its success to her style and a particular production strategy based on the "Made in Italy" concept, on quality, excellence and care for details. This is how, in a little over a decade, she has become one of the most successful next-generation brands in the world of fashion. Ethics and love for animals is her priority. Elisabetta's collections adhere to the Fur Free Retailer Program. No use of animal furs, feathers or angora wool.